Congress - Radsan Creations

India's Leading Marketing Agency

Brand identity and web development

One Vision, One Voice

Category

Politics

Client

Congress

Location

Dhanbad, Jharkhand

Goal

Stablish PR

Challenge & Key Achievements

The 2024 Vidhan Sabha elections in Dhanbad were a crucial battleground for Congress, requiring a powerful and strategic PR campaign to connect with voters. The challenge was to craft a compelling narrative, amplify the party’s vision, and ensure widespread reach within a limited time frame. Our team executed a high-impact, one-month campaign that combined digital and traditional marketing strategies to maximize voter engagement and strengthen Congress’s presence in the region.

Developed a targeted PR and media strategy

Managed end-to-end social media campaigns

Executed on-ground voter engagement activities

Created high-impact digital and print content

Turning Votes into Voices

Elections are won with strategy, storytelling, and connection. Our campaign for Congress in Dhanbad focused on delivering the party’s message to every corner, ensuring voter awareness and engagement. Through a mix of PR outreach, social media activism, and grassroots mobilization, we built momentum that resonated with the people. From impactful digital campaigns to offline engagement, our efforts helped Congress strengthen its influence in the region during the 2024 Vidhan Sabha elections.

Analyzed voter demographics, key issues, and local sentiments to craft a data-driven campaign strategy.

Designed a comprehensive PR and media plan, integrating social media, news publications, and on-ground outreach.

Executed social media campaigns, video storytelling, rally promotions, and print/digital advertisements to build voter trust.

Expanded reach, boosted voter engagement, and strengthened Congress’s visibility in Dhanbad’s electoral landscape.

CLIENT WORK

Have A Glance of Some of Our Work

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